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Newspapers: Daily Mirror - Audience and Industries

  Audience 1) What is the Daily Mirror's audience? List the key statistics here. young adults, people who don't like social media, older people  2) Why do the Mirror stories on the CSP pages appeal to the Daily Mirror audience? Surveillance  – The main reason we read newspapers is to find out what is going on in the world around us.  We find out news, different opinions and catch up with the latest gossip and scandal.  Diversion/Entertainment  – One of the main reasons we read newspapers is for entertainment.  Whether it’s enjoying reading the opinions of others, reading the cartoons or completing crosswords.  We want to be entertained.  Personal Identity  – The newspaper you read reflects what type of person are.  A Daily Mirror reader will probably think very differently from a Times reader. Even if a reader does not always agree with a viewpoint the newspaper puts forward, they may still be agreeing with the values being shared a...

Newspapers: Daily Mirror - Language and Representations

  Language 1) Write the definition of the following key language for newspaper front pages (you may want to add an example for each from our Daily Mirror CSP): Masthead: the title block of the newspaper Pug: something to catch readers eye  Splash Head: the lead story Slogan: sums up thos of newspaper Dateline: date newspaper was published By-line: gives the name of journalist/writer Standfirst: introductory paragraph usually in bold 2) What is the main story on the CSP edition of the Daily Mirror (see above)? Make sure you learn the headline and what the story is about. Edde eagle  the post office scandal 3) What is the 'pug' or smaller celebrity story on the front cover? Why might it appeal to Daily Mirror readers? pug is the bit that says exclusive: post office scandal. it appeals to daily mirror readers as its only on the daily mirror not on any other magazine so it catches there eyes. 4) Why is the choice of news stories, content and page design on the  Mirror ...

Introduction to Newspapers

  1) What type of news can you typically find in a  tabloid  newspaper? Tabloids  tend to be easier to read, feature shorter articles and include more photographs. They report on major news, but also include a lot of showbiz gossip, entertainment and sport. 2)  What type of news can you typically find in a  broadsheet  newspaper? Broadsheet  newspapers traditionally used to be larger (printed on ‘broad sheets’) although most are the same size as tabloids now. They tend to be more serious, have smaller fonts, more advanced use of language and less photography (although they have included more over the last 20 years to be more popular). 3) If someone is  left-wing , which political party in the UK are they most likely to support? Which newspapers would they be likely to read? The Labour Party is considered left-wing and the  Daily Mirror  generally supports Labour and left-wing causes. 4) If someone is  right-wing , which politic...

December Mock Exam: Learner Response Blog Tasks

  1) Type up any feedback on your paper  (you don't need to write the mark and grade if you want to keep this confidential). If you only have marks and a grade on the paper, write a WWW/Next Steps yourself based on your scores. 18/84  grade 2 2) Use the mark scheme for this Paper 2 mock (posted on GC) to read the answers AQA were looking for. First, write down a definition and example of non-diegetic sound (Q1.1 and 1.2).   1.1- all sounds made by or heard by the characters 1.2- any example of dialogue from the extract such as ‘When Lyra says, “So you’re a  kitchen boy then?”  3) Next, identify  three  points you could have made in Q1.3 - camerawork and the extract. Look for the indicative content in the mark scheme - these are the suggested answers from AQA. • The opening shot in the extract focuses on the omelette in Will’s hand – almost a  close-up – with handheld camera movement following the plate to the table. This  ...

OSP: Audience and Industries blog tasks

Audience 1) Who are the potential target audiences for Marcus Rashford and Kim Kardashian's online content? Try and cover both  demographics and psychographics . Marcus Rashford- Young people, especially males, who are football fans. Students and younger adults who are interested in social issues and activism. People in the UK and other regions where football is a popular sport. Individuals who value social justice, equality, and anti-racism. People who are inspired by authentic, relatable stories of success and struggle. Fans of sports, social activism, and positive role models.  Kim Kardashian- Young to middle-aged women (teens to 40s) who are interested in beauty, fashion, and lifestyle content. Individuals who are interested in celebrity news and pop culture. Fans of reality television and the "Keeping Up with the Kardashians" franchise. People who are aspirational, seeking inspiration for their own style and home life. Individuals interested in entrepreneurship, bran...

OSP: Language and Representation Blog Tasks

Language 1) Make two lists - one of website  conventions  used on Marcus Rashford and Kim Kardashian's official website and one of social media conventions found on their Instagram pages.  website conventions: Logo/brand identity Navigation – menus Central image Multimedia features – e.g. video  Social media links / integration social media convention:      Logo/brand identity Bio (personal details/information) Profile image Background/banner image Images and video Online engagement/audience interaction 2) How does Marcus Rashford's website and social media promote his brand? Give at least  three  examples of different pages / posts / images from his website or social media.  -Rashford supports good causes -verification symbol which encourages audience -self promotion by advertising his new book  3) How does Kim Kardashian's website and social media promote her brand? Give at least  three  examples of different pages / pos...